The following covers how we collect, process, manage and protect any information that is provided when using the Elkay Communications website.
Elkay Communications is a Digital Marketing Agency running specialist operations across B2B industries. We help our clients grow their business and generate new leads via digital medias and channels of all kinds.
Elkay Communications is committed to ensuring that your privacy is protected at all times. All data captured will be used and held in line with the General Data Protection Regulation 2016/679 (GDPR).
Should you have any questions or concerns about the ways in which your data is used by us, or if you have any questions or concerns regarding any aspect of the following policy, please contact firstname.lastname@example.org or write to Data Protection Officer at Elkay Communications, 6 Tower Street, Northam, Bideford, Devon. EX39 1JL.
Your personal data and how we collect it
Personal data relates to a living individual who can be identified from that data.
Whilst using the Elkay Communications website or any services we offer, you may be required to provide some personal data (such as your name, email address or contact number).
Collecting and processing specific, relevant information is a necessary part of us being able to offer you the services and products to help with your business development or dealing with any enquiries or requests you may have.
We will only use your personal information fairly and securely and will never do anything with it (such as sharing with any other party) that you have either not clearly agreed to, or that could be considered irresponsible, or without clear legitimate interest. The lawful basis we use for this processing is “Legitimate Interest” for “direct marketing”. This is covered in the GDPR. The ICO recommend that companies using this basis conduct a “Legitimate Interests Assessment” (LIA), and we have done this. For example, if we see that somebody from a CBD Company has viewed pages on the Elkay Communications website, we may try and contact you as it would be reasonable to assume you may have an interest in our services. You have the right to withdraw consent at any time by contacting the Data Protection Officer at email@example.com with the subject heading OPT OUT or write to the Data Protection Officer at Elkay Communications, 6 Tower Street, Northam, Bideford, Devon. EX39 1JL.
We will only use your personal information for the purposes we state at the point you provide it to us – for example, when you enquire through our website or over the phone to find out about our services and how Elkay Communications may be able to help you.
Elkay Communications will ensure that any personal information we collect from you will only be used in a way that is relevant, fair, honest, sensitive, responsible and respectful towards your privacy.
We will only share your personal information with our employees, contractors, agents or professional advisors where it is necessary in order to fulfil a valid stated purpose as above and this will be in compliance with The Data Protection Act 2018.
We collect information from visitors to this website through the use of our online enquiry forms, in exchange for our extended downloadable content, via the form on our Contact Us page, and when you email us with an enquiry.
We will send you information according to the preferences you submitted via our online enquiry form.
In addition to the above, we collect information automatically about your visit to our website. Please see our Cookies Section for more details.
The information we collect
When you visit our website, we may collect the following types of information via clearly identified forms:
- Job title
- Email address
- Telephone number
- Demographic information such as postcode, preferences & interests
- Other information relevant to specific services, surveys & offers
You are free to explore the Elkay Communications website without providing any personal information about yourself, please see details about cookies, how they are used, and how they can be disabled in the cookies section below.
What is “Personal Information”?
Personal Information refers to any information that you voluntarily submit to us and that identifies you personally, including contact information, such as your name, e-mail address, company name, address, phone number, and other information about yourself or your business. Personal Information can also include information about you that is available on the internet, such as from Facebook, LinkedIn, Twitter and Google, or publicly available information.
Personal Information also includes Navigational Information or Payment Information where such information can directly or indirectly identify an individual. Navigational information refers to information about your computer and your visits to this website such as your IP address, geographical location, browser type, referral source, length of visit and pages viewed.
What we do with the information once collected
We collect this information to better understand your needs and provide you with a higher quality service that reflects your interests or specific challenges.
Your data may also be stored, managed or processed in any of the following ways:
- For internal record keeping.
- To improve our services and user experience across our website.
- To improve the relevancy of the promotional emails we send out to the email address which you have provided. These emails may regard our services, special offers, or any other relevant information that we think you may find interesting or benefit from.
- From time to time, we may also use your information to contact you for market research purposes. This may be via email, phone, fax or mail. The information collected may then be used to inform updates and to our website and services.
- To promote use of our services to you and share promotional and information content with you in accordance with your communication preferences.
To unsubscribe from our communications
You may unsubscribe from our marketing communications at any time by clicking on the “unsubscribe” link located on the bottom of our e-mails, updating your communication preferences, by emailing us at Data Protection Officer at firstname.lastname@example.org or writing to us at Data Protection Officer at Elkay Communications, 6 Tower Street, Northam, Bideford, Devon. EX39 1JL.
Customer Testimonials and Comments
We post customer testimonials and comments on our Websites, which may contain Personal Information. We obtain each customer’s consent via email prior to posting the customer’s name and testimonial.
Social Media Features
Links to other websites
Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. To guarantee protection, you should exercise caution and look at the privacy statement applicable to the website in question.
Security and protection
We are committed to ensuring that your information is secure and protected. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.
We secure the Personal Information you provide on computer servers in a controlled, secure environment, protected from unauthorised access, use or disclosure. All Personal Information is protected using appropriate physical, technical and organisational measures.
Retention of Personal Information
How long we keep information we collect about you depends on the type of information. as described in further detail below. After such time, we will either delete or anonymise your information or, if this is not possible, then we will securely store your information and isolate it from any further use until deletion is possible.
We retain Personal Information that you provide to us where we have an ongoing legitimate business need to do so. When we have no ongoing legitimate business need to process your Personal Information, we securely delete the information or anonymise it or, if this is not possible, then we will securely store your Personal Information and isolate it from any further processing until deletion is possible. We will delete this information from the servers at an earlier date if you so request.
If you have elected to receive marketing communications from us, we retain information about your marketing preferences for a reasonable period of time from the date you last expressed interest in our content, products, or services, such as when you last opened an email from us. We retain information derived from cookies and other tracking technologies for a reasonable period of time from the date such information was created.
Disclosures and controls
We will not sell, distribute or lease your personal information to third parties unless you have given your explicit permission, if we are required by law to do so, or if the disclosure is necessary for purposes of national security.
If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by following the instructions at the bottom of any emails we send you.
If you tell us that you wish this to happen, we may (on rare occasion) use your personal information to send you promotional information about third parties which we think you will find interesting and relevant.
All disclosures will be in compliance of GDPR.
Cookies and how we use them
A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added, and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.
We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.
Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. However, this may restrict your use of our website to some extent.
How to Access & Control Your Personal Data
If you would like to change these preferences at any point, please email us at email@example.com with the subject heading DATA CAPTURE INFORMATION.
You have the right to see what personal data we hold about you. To obtain a copy of the personal information we hold about you, please email us at firstname.lastname@example.org with the subject heading SUBJECT ACCESS REQUEST.
You have the right to withdraw consent at any time to any of your personal data we may hold or process. To do this, please contact the Data Protection Officer at email@example.com with the subject heading OPT OUT and a brief message.
Alternatively, you can also write to the Data Protection Officer regarding any of the above at Elkay Communications, 6 Tower Street, Northam, Bideford, Devon. EX39 1JL.
Reviewing, Correcting and Removing Your Personal Information
You have the following data protection rights:
You can request access, correction, updates or deletion of your personal information.
You can object to processing of your personal information, ask us to restrict processing of your personal information or request portability of your personal information.
If we have collected and process your personal information with your consent, then you can withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect processing of your personal information conducted in reliance on lawful processing grounds other than consent.